Vol 49, No 3 (2015)

Table of Contents

Articles

The Role of the Port of Busan in South Korea International Logistics
Mirosław Antonowicz, Adam Araszkiewicz
PDF
7
Price Fairness Perception in Online and Offline Environment – the Same or Different?
Ilona Bondos
PDF
19
The Influence of New Media on the Customer’s Behavior on the Market
Agnieszka Chęcińska-Zaucha
PDF
29
Information Sources Applied in Search for a Foreign Business Partner and the Perception of Barriers in Establishing International Cooperation
Lidia Danik
PDF
39
International Marketing under Geopolitical Confrontation
Olena Kanishchenko
PDF
49
Problems and Prospects of the Formation of a Mutual Tourism Product of Local Communities
Oleh Karyy, Nazar Hlynskyy
PDF
59
Marketing Activity of the International New Ventures. Results of Empirical Studies from Poland
Izabela Kowalik
PDF
71
The Impact of Globalization on the Development of City Logistics
Yevhen Krykavskyy, Roksolana Woronina
PDF
81
The Image of Poland as a Tourist Destination in the Country’s Main Economic Partners
Marek Kuźmicki, Małgorzata Wasilewska
PDF
91
Barriers to Technological Innovation and International Market Orientation of Polish Manufacturing Enterprises
Małgorzata Stefania Lewandowska
PDF
99
Service Bundling from the Perspective of the Customer
Marcin Lipowski
PDF
109
Effects of Store Brand Perceived Risk on Buyers’ Behavior – Four Decades of Research Overview
Przemysław Łukasik, Bruno Schivinski
PDF
117
Dimensions of the Country of Origin Effect and their Measurement
Ewa Magier-Łakomy, Monika Boguszewicz-Kreft
PDF
125
The Impact of Globalization on Consumer Behavior in Lubuskie Province in the Light of the Research
Mariola Michałowska, Wiesław Danielak
PDF
135
Assessing the Prospects for the E-Commerce Development in Poland on the Basis of a Behavior Analysis of Young Adults Segment
Izabela Ostrowska
PDF
147
Outsourcing Strategy in Network Enterprises
Ilona Petryk
PDF
155
Supply Chain Relationships in the Context of Innovative Processes
Tomasz Surmacz
PDF
161
Employee Survey in the Process of Identification of Pathological Behaviours in a Place of Work
Dawid Szostek
PDF
169